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Richard Mathieu

President, Mathieu and Associates

President, High Traffic Marketing Institute, www.htmi.ca 

tel.: 416-807-8354

email:
rmathieu@htmi.ca

Links:


Htmi Press

Welcome to Mathieu & Associates!


Professional Experience

Mathieu & Associates                                     To 2001

Richard Mathieu Prior to establishing Mathieu & Associates Richard’s experience included a combination of senior line and staff positions with Eaton’s of Canada and the position of Vice President and Corporate Director of Vickers and Benson Advertising.

Retail oriented in their view of marketing problem solving, Mathieu & Associates has worked with a range of public and private sector clients (200+) on the development and implementation of marketing and merchandising programs. The range of clients included and the work done are presented by way of  example and intended to demonstrate the breadth of their experience only, and not intended to be fully comprehensive. 


Industry Assignment Duration
Sporting Good (Pony Shoe) Mktg Mgt 3 years
Oil and Gas (Gulf Oil) Mktg Research 2 years
Fashion (Levi Strauss) Mktg Research 2 years
Packaged Goods (RJ Reynolds) New Product Development 2 years
Beverage (Perrier) Mktg Planning and Execution 10 years
Automotive (General Motors) Retail Training 2 years
Appliances (Panasonic) Retail Training 2 years
Government (National and Provincial Sports Governing 20+ Bodies Mktg Planning and Execution 10 years
Shopping Centers (Cadillac Fairview, Cambridge, College Park, Markborough Properties, CN Real Estate) Mktg Planning and Execution 20 years
Entertainment and Attractions (CN Tower, SkyDome, Canadian F1 Grand Prix, Toronto Marathon) Mktg Planning and Execution 10 years
Cultural Institutions (Art Gallery of Ontario) Mktg Planning 6 months
Healthcare (Canadian Hospital Assn) Mktg Training, Course development 3 years

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